Hedley's Barbershop

The site it replaced

The old site was a holding page pointing at social media, with the opening hours trapped in an image.

The decisions

• The price list is the hero, set like a painted shop board. Cut, fade, beard: price answered before the question forms.
• Walk in or book is a split action on every screen, because the shop genuinely runs both.
• Designed at phone width first. This audience books from a bus seat, not a desk.
• Bottle green, cream and brass. The palette is the shop's interior, not a template's default.

Where it landed

Prices, hours and the booking action all land in the first screen of a phone.